Bandita Betty’s is a bold, Western-inspired bar brand celebrating freedom, adventure, and nonconformity, centered around the spirited character of ‘Aunt Betty Maverick.’ The brand identity combines rustic reds, whiskey browns, cactus greens, and golds with a mix of traditional Western and modern typography, while iconic elements like Betty’s silhouette and vintage motel keys bring the story to life. Environmental design integrates these elements throughout the space, with branded signage, thematic decor, and interactive features that immerse visitors in an unforgettable Old West experience.

Best of Show ADDY Award - Bandita Betty’s Cross Platform - Integrated Campaign

Gold ADDY Award - Cross Platform - Integrated Campaign

Silver ADDY Award - Elements of Advertising - Logo Design